Before your printer starts a large print run you may want to consider booking in a press check. Why? A press check gives you small degrees of movement in colour …
Hardcopy Christmas cards will have a much higher open rate than email
It’s the most wonderful time of the year! It’s time to spread the love, and what better way to do that than writing an old-fashioned Christmas card. We’re all so …
Offset And Digital Printing – Which Is Better?
We handle all the technical details of your printing at Adelaide’s Newstyle Print, but it definitely helps to know the basics. Knowing the difference between digital and offset printing will …
The Power Of Colour In Printed Media
Colour is a fascinating subject. Besides the visual sensation of colour in our everyday world, there is far more to how we experience and perceive colour. When it comes to …
Putting On the Glitz: How to Make Your Print Marketing Shine
The best print jobs always add a bit of flair to the final product. A glossy finish can set your paraphernalia apart from its competition, especially if you are marketing …
What Were the Most Over Used Fonts in 2016? What’s Hot For 2017 & 2018
Following a trend is sometimes a good business practice; sometimes, people just snatch a great idea before you can think of it. If it works for your business as well, …
What Is Bleed, and Why Does Your Printer Need It?
Creating the appropriate amount of bleed for your artwork is essential in translating your initial vision to the final print space. Here we will discuss some of the basics of …
What Is Prepress, And What Do They Look For When They Receive Your Artwork Files?
Getting a great print means paying attention to every aspect of the process, most notably the prepress process. Although your professional printing partner will take care of the technical aspects …
Printed Direct Mail Versus Social Media Advertising [infographic]
If you are marketing to a younger crowd, you might think that your social media spend should be the priority. After all, the new generation is spending more time than …
Why You Have 7 Seconds to Impress with the Paper You Choose to Reflect Your Brand
It is no coincidence that professionals, whether reviewing resumes or websites, will only give their full attention for a maximum of 7 seconds. This is the standard time, regardless of …
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